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Go Flexitarian!

“Nothing will benefit human health or increase the chances for survival of life on earth as the evolution to a vegetarian diet.”

-Albert Einstein

Though Albert Einstein was surely a little ahead of his time, a simple Google search today reveals thousands of articles written by esteemed doctors, dieticians, scientists and even politicians coming around to his view.

So, if it is increasingly common knowledge that a plant based diet is good for people and the environment; how are many people changing their diets to get the health benefits normally attributed to vegetarianism while still enjoying the odd burger, salmon steak or roasted chicken? Simple. They’re Flexitarians!

Flexitarianism describes the practice of eating vegetarian food on a regular basis, but making occasional exceptions for social, pragmatic, cultural, or nutritional reasons. And it fits a demographic that roughly 30-40% of Americans fall into. In response to this growing movement, retailers, restaurants and even corporate cafeterias are taking measures to appeal to Flexitarians with an ever-increasing range of vegetarian options.

And that’s where we fit in. Gardein is the perfect vegetable-based solution for people who crave the convenience, texture and versatility of meat, but prefer the healthy benefits of vegetables. Which is what Flexitarians want – the best of both worlds.